Noom

Summary:

Noom is a health coaching app combining technology and psychology for sustainable lifestyle changes. Foods aren't off-limits but are categorized into green, yellow, and red based on calorie density. Unlike diets providing prepackaged foods or group meetings, Noom offers personalized coaching and focuses on altering eating behaviors. Users value its flexibility, focus on healthier habits over strict rules, and the psychological understanding of their food relationship.

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Noom Diet

Noom is a mobile health coaching program, merging technology with psychology to promote sustainable lifestyle changes. It doesn't classify any food as off-limits, but categorizes them into three categories: green, yellow, and red, based on their calorie density.

Green foods are the least calorie-dense (fruits, vegetables, whole grains), yellow foods are more calorie-dense (lean proteins, starches), and red foods are the most calorie-dense (sweets, fats). It's somewhat similar to Weight Watchers' point system but uses a color-coding system instead.

Unlike Jenny Craig and Nutrisystem, which provide prepackaged foods, or Slimming World, which operates more on a traditional group meeting system, Noom provides personalized coaching through its app and focuses on changing eating behaviors.

Adherents to the Noom diet believe in the power of behavioral changes for sustainable weight loss. They value the program's flexibility and its focus on building healthier habits rather than adhering to strict dietary rules. They also appreciate the psychological approach to understanding their relationship with food.